A pop-up independent bookstore is coming to Silver Spring, close to where Borders Bookstore closed in 2011.
Loyalty Bookstore will open in the downtown shopping district on Ellsworth Drive, moving into the recently-closed Lincoln’s Bar-B-Que to display its books, gifts, and holiday cards and gift wrap.
The front of the small bookstore looks out onto Fountain Plaza, very close to where the downtown shopping district holds concerts, festivals and its popular FRESHFARM market on Saturdays.
The bookstore will have a soft opening Nov. 1, with limited hours before officially opening Nov. 10 in conjunction with the shopping district’s annual Christmas tree lighting.
A mere two months later, Loyalty will close, said managing partner Hannah Oliver Depp. The plan is to shutter the store the first week of January 2019, she said.
Oliver Depp is partnering with Paul Ruppert, owner and operator of Upshur Street Books in the Petworth section of D.C. The two are well known in the area’s book market.
While planned only as a pop-up store to operate during the holidays, Oliver Depp said, “We are hoping to have a permanent location in Silver Spring” sometime down the road.
Added Oliver Depp, “We are hoping to become part of Silver Spring.”
In a recent Facebook post, she expressed her excitement, writing, “Bringing a bookstore to the homeland for a holiday pop-up.”
However, she said, a permanent bookstore won’t necessarily be located where the pop-up is opening.
Depp said she is “very confident” Loyalty will be a popular bookstore, noting, “The chains are really struggling,” while independent bookstores are doing well.
Barnes & Noble recently closed its downtown Bethesda location, but the bookstore chain remains open on Rockville Pike in Rockville and in the Washingtonian Center in Gaithersburg.
Loyalty will offer unique books aimed at the diverse community and artists who reside in the Silver Spring area, Oliver Depp said.
The bookstore will hold storytime for youngsters every Wednesday, Saturday and Sunday at 3 p.m., and several author readings.
Loyalty will operate only out of one section of the former restaurant and won’t use the kitchen area.
“We really just cornered off the front half,” Oliver Depp said.
“This is our first new pop-up. We are hoping to do more,” she added.
Oliver Depp is the communications director for WORD Bookstores in New York City. She previously managed Politics & Prose for five years.